In April 2021, Hasbro released Roblox-themed Nerf blasters and a Roblox-themed version of Monopoly. The sets included a code that was used to redeem virtual items, as well as blind boxes that contained random minifigures. At the same time, a port of Roblox to the PlayStation 4 were announced, and later released on October 10. In 2023, Roblox released public beta versions of the platform for Quest 2 and Meta Quest Pro on July 27, with full versions released in September. Efforts were also made towards making Roblox more accessible, with automatic machine translation being added to in-game chat in 2020, initially supporting 9 languages. The company also expressed interest in porting Roblox to other virtual reality devices in the future.
In August 2025, Roblox sent a cease and desist to a YouTuber alleging that he had been involved with vigilantism, leading to widespread criticism towards the company. Roblox has spoken out against the existence of these groups, claiming they cause more harm than good, such as by luring in predators by impersonating children. Since January 2025, United States police have arrested at least six people alleged to have used Roblox to find and sexually exploit children, including “coercing minors into making pornography”. Trusted Reviews, in its overview of the platform, also praised Roblox Studio, stating that “for anyone seeking to develop their computer science skills, or create projects that will instantly receive feedback from a huge audience, the appeal is obvious”.
This version initially only released with selection of 15 games chosen by Roblox staff, due to concerns regarding Entertainment Software Rating Board standards. One of the most successful creators on the platform at the time was Luke Weber, known on Roblox as “Stickmasterluke”, who had a following of over ten million plays across all of his games combined. By this point in the platform’s history, several games had been played million of times. Games that were made by the community early in the platform’s history included paintball games, haunted houses and model trains that players could ride. It was determined early on in development that the two would design Roblox to rely entirely on user-generated content, only providing the tools necessary for people to develop games, as well as the server hosting later in development. Games on Roblox greatly range in genre, and the content of these games effects its age rating.
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- In 2008, the Roblox Corporation stopped actively creating their own games to demonstrate the platform’s capabilities, becoming entirely reliant on user-created games.
- During the 2017 Roblox Developers Conference, officials said that creators on the game platform, of which there were about 1.7 million as of 2017, collectively earned at least $30 million in 2017.
- Although critic reviews for Roblox have been positive, it has faced heavy criticism for its content moderation, due to the large amount of sexual or politically extremist material on the platform.
- Features that were added to Roblox during this time have included voice chat for users over the age of 13 that had their age verified through ID.
- Roblox was created in 2004 by co-founders and software engineers David Baszucki and Erik Cassel.
- Through the Roblox “Developer Exchange” program, users are able to exchange their earned Robux for real-world money, as long as they have at least 30,000 Robux.
- In 2020, Roblox reported that roughly 345,000 game developers on the platform earned money through the program.
He also discussed the Ready Player One and Ready Player Two books as being inspirations for the company’s ideas. Roblox’s business model throughout this time has continued to be based around creating a metaverse, and attempting to increase the platform’s appeal. In January 2022, LuoBu was shut down, with Roblox stating that they were going to redevelop the release, and that LuoBu was only ever intended to be a test version. The growth of Roblox, both as a platform and as a company, continued into 2021 and the following years.
Around this time, Roblox optimized the way that its different releases were developed over the course of 3 years, reaching a point where only a minimal amount of engineers were needed to maintain the platforms it was available on and all spinnaus login versions functioned off of the same APIs. In August 2019, Roblox began allowing select users to upload their own accessories, a service that was later expanded to include various other types of accessories. As part of these plans, several other features were announced that would allow creators more freedom in their works, hoping to make them more “immersive” and making collaboration between developers easier. From 2013 to 2014, Roblox released several updates to their development tools, adding new features. A version of Roblox for Xbox One was announced in September 2015 and released on November 20. After completing development on the iOS version, Roblox began looking into releasing a version for Android devices, as well as video game consoles.
- At the same time, a port of Roblox to the PlayStation 4 were announced, and later released on October 10.
- While Roblox is free-to-play, it features in-game purchases done through its virtual currency known as “Robux”, and game developers on the platform are able to create items that cost Robux.
- Several individual games on Roblox have accumulated revenues of over $10 million, while developers as a whole on the platform were collectively projected to have earned around $250 million over the course of 2020.
- Throughout 2021, Roblox averaged 45.5 million daily active users, a 40% increase from the end of 2020.
- While the age estimation features can result in inaccurate age group assignment, the user can provide their ID to correct their age manually.
- Roblox (/ˈroʊ.blɒks/ ⓘ, ROH-bloks) is an online game platform and game creation system developed by Roblox Corporation that allows users to program and play games created by themselves or other users.
As of 2020, Roblox reported that more than 2 million developers used Roblox Studio to create more than 20 million games per year. As with games, avatar items on Roblox are mainly user-generated, though most items on the platform were made by Roblox themselves for most of the platform’s history. Robux can be used to purchase virtual items that the player can use on their virtual character (or “avatar”) on the platform, or access experiences that require payment. By 2020, over 5,000 games on Roblox had been played over a million times, and over 20 had been played over one billion times. Several individual games on Roblox have accumulated revenues of over $10 million, while developers as a whole on the platform were collectively projected to have earned around $250 million over the course of 2020.
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In June of that year, Roblox was sued by the National Music Publishers’ Association (NMPA), alleging that the platform allowed users to upload copyrighted music without obtaining proper licensing, and made children believe that pirating music was acceptable. In 2021, Roblox made it to where games on the platform are referred to as “experiences” following the platform’s involvement in the Epic Games v. Apple lawsuit. Throughout 2021, Roblox averaged 45.5 million daily active users, a 40% increase from the end of 2020.
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Roblox was officially released on September 1, 2006, with Roblox Studio being made available that same year. In mid-2006, the first two employees that were not Cassel or Baszucki were hired to work on the platform’s other features. Around this time, Baszucki came up with the idea of a physics sandbox with creation tools and a social networking aspect.
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To assist in the creation of games, Roblox Studio features multiple pre-made templates that users can modify. Roblox is an online game platform and game creation system built around user-generated content and games, officially referred to as “experiences”. According to the company, their monthly player base includes half of all American children under the age of 16. The Netherlands and Belgium have restricted certain games on the platform due to their regulations on in-game “lootboxes”, which give out items based on random or unknown chances, to reduce children’s exposure to gambling. The platform has also seen numerous reports of sexual predation on child players, which a 2024 Bloomberg Businessweek report attributed to insufficient moderation, which has been viewed as overly reliant on artificial intelligence, and also due to how users on the platform are anonymous.
A sizeable amount of scams are on Roblox, largely revolving around messages promoting websites and games that are designed to appear to give out free Robux. Developers on the platform are able to create purchasable content through one-time purchases. While Roblox is free-to-play, it features a virtual currency known as “Robux” that can be purchased with real-world money. The games featured on Roblox vary in genre, from role-playing games to ones centered around escaping prison, among others. The platform has also been used to host virtual concerts and events, as well as advergames. As of February 2025, the platform has reported an average of 85.3 million daily active users.
The most popular game on the platform around this time was the role-playing game Adopt Me! Additionally, the average number of daily active players in 2020 had increased by 85% compared to 2019. By December 2016, the platform had about 30 million monthly active users, a number that had increased to 90 million by April 2019. By January 2014, the platform’s monthly player count had increased 10 to 12 million monthly players, although a majority of those players did not have registered accounts and instead played as “guests”. By August 2011, Roblox had about 6.8 million active users monthly, becoming the second-most popular kids entertainment site.
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The 2020 edition of the Bloxy Awards, held virtually on the platform, drew 600,000 viewers. The sound was originally produced for the video game Messiah (2000), and it was replaced in 2022 after Roblox and the sound’s producer entered a copyright dispute. Starting with certain countries in December 2025 and globally in January 2026, Roblox made age verification mandatory to communicate on the platform in any capacity. These tools were for automatic avatar customization and texture generation, the former being able to automatically convert three-dimensional body meshes into live-animated avatars and the latter creating textures of objects based on a text-to-image model. In March 2024, two generative artificial intelligence tools that were added to Roblox Studio in an effort to speed up content creation.
Players can also join ‘communities’ (formerly known as Groups), where users can send messages in an internet forum-like environment. Roblox allows players to communicate with each other in a variety of ways, such as through in-game chat and direct messaging. Games that are restricted to players over the age of 17 require ID verification to access. The engine and all games made on Roblox predominantly uses Luau, a dialect of the Lua 5.1 programming language.